Sales Lead Entry Form

Thank you for trusting marketing with your sales leads. We'll take it from here! Curious about what happens after you submit your leads?  Take a look below for some insights. 

What is happening to the leads now?

Here's a little bit about what is happening now that your leads have been entered.

Abstract Marketing Funnel Visualization

Division assignment

Based on project interest you provided, leads are being assigned to the appropriate business division.

Contact owner

Based on the leads state and division, they will be assigned to the correct contact owner (hint: it's probably you!)

Messaging

Based on their project interest (and soon their persona) leads are being sent email messages to warm them up to Elevate Structures.

Education

Messages being sent to leads are designed to inform them about the Elevate Structures approach. For some leads we focus on Alpha Framing but for other's it's more about how cool it is to work with us.

Tracking

We are watching - but not in a creepy way. Marketing is seeing how new leads are interacting with our content, website, emails, social posts etc.

Scoring

Based on how leads are interacting with our content, they are receiving points. Sometimes points are added, sometimes subtracted. Once they reach the right threshold, we will consider them ready for sales and send them back to you for follow-up

High Five Between Friends

Sales + Marketing = Dream Team

Thanks again for submitting your leads.  They are in good hands.